Business Interview

RESPONSE Managing Director Brian Bannatyne speaks to the Scotsman about his unique vision for RESPONSE and about the importance of changing client
and public perceptions of
the Contact Centre Industry

Read the interview with Brian

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We are more than just a customer services outsourcer. Our focus is on building rewarding relationships.

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General insurance - business process outsourcing

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The economic downturn has caused insurance consumers to seek increased value for money. This has resulted in businesses focussing on developing customer loyalty whilst reducing costs and improving efficiencies.

At RESPONSE, we understand that the sector not only faces high levels of competition but several other challenges:

  • 78% of shoppers are likely to visit a price comparison site to source their insurance provider, seeking speed and price as differentiators
  • customers have greater access to pre-purchase information including consumer reviews
  • it costs up to five times more to acquire a new customer than to retain an existing one and customers are more difficult to acquire, retain and grow
  • New EU ruling disallowing product differentiation by gender

As a result, delivering outstanding customer service is paramount in achieving competitive advantage, to retain and grow the existing customer base.

Our value-add solutions

We can provide you with an exceptional sales and service operation or technology solutions. Along with our insightful customer feedback we will help you to:

  • make informed decisions on business processes
  • improve product offerings and customer channel choices 
  • maximise customer lifetime value and brand loyalty
  • understand how your customers feel about your brand

Maximise profits and minimise resource

RESPONSE is uniquely positioned to meet the demands of the challenge that lies ahead, offering:

  • customer acquisition
  • customer services
  • customer winback
  • product up-sell and cross-sell
  • back office administration and fulfilment
  • 24/7 resourcing
  • technology solutions that provide customers with choice of contact channels including both assisted and self-service options

Whatever your requirement we have the service ability, people resource, and technical capacity to ensure the right solution is created for your company.

More information

Please fill out your details below to receive more information on our expertise in General Insurance.

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Latest News

RESPONSE, one of the UK’s leading contact management centres based in Glasgow, has handed over a cheque for £21,470 to Yorkhill Children’s Foundation, as a result of fundraising efforts over the last 18 months.

RESPONSE has been commended for its proactive recruitment of previously long-term unemployed people in comments made by Mark Hoban, Minister for Employment.

One of the UK’s leading contact centres, RESPONSE, has honoured the achievements of its employees at the company’s’ annual awards held at the Radisson Blu hotel in Glasgow.